2 Ways How To Design A Great Patch

Written by Robin Brown on July 7, 2021
If you have been considering the production and sale of custom patches on your website, it's an excellent plan, especially considering the current high demand for patches. This is the perfect time to enter the market and capitalize on the craze.

However, to ensure that your custom patches sell like hotcakes, it's crucial to come up with a stunning design concept that resonates with your target audience. The design should also be suitable for the embroidery company you choose to work with.

To assist you in this process, we are here to share some valuable design tips and guide you on how to create a remarkable patch design.

Ask the Right Questions

questions image
image source: https://pixabay.com/
Whether you are a designer yourself or someone seeking to understand the art of patch design, it all begins with asking the right questions.

First and foremost, consider the purpose of your patch. Are you creating it for personal merchandising, events, or to convey a specific message to society? The intended purpose of your patch will greatly influence the design approach.

For instance, if your target audience is the youth, your design should capture the vibrant energy that resonates with them.

Another key question to address is the size of your patches. Depending on where your customers plan to use the patch, you should determine a suitable size. In this case, the possibilities are endless, as there are no strict regulations governing patch sizes. However, it is essential to strike a balance between conveying your message effectively and finding an appropriate size.

Now that you have learned to ask the right questions, both to yourself and your audience, we can proceed to explore some fundamental design principles.

Attributes of Good Patch Design 

To create a custom patch design that truly appeals to a mass audience, there are certain criteria to consider. By mastering each of these criteria, you can expect your audience to be captivated and enthusiastic about what you have to offer.


custom color image
image source:https://pixabay.com/
While it may seem obvious to some, the choice of color is the paramount attribute of any patch design. When creating a custom embroidered patchcolor goes beyond mere aesthetics; it becomes a representation of your character and identity.

The same principle applies to your target audience, who will potentially purchase your patches. It is crucial to consider the appropriate color palette that resonates with the desired demographic. The youth, for example, are unlikely to be drawn to patches with dull or uninspiring color schemes. Conversely, an older audience may not be inclined to purchase patches adorned with vibrant colors and skull insignias.


In recent years, minimalism has gained immense popularity worldwide. The majority of individuals now appreciate simple compositions over complex and extravagant designs. It is crucial to incorporate this concept into your patch design as well.

Furthermore, it is essential to acknowledge that patches are typically small in size, unless it is a backpatch. Therefore, keeping the design simple is imperative to avoid overwhelming the fabric or the audience. Embracing simplicity in your patch design ensures a clean and visually pleasing aesthetic.

Clear Text 

When it comes to custom patch designs, the significance of clear text cannot be understated. If you aim to convey a message through your patch, it is essential that your audience can easily read it from a distance of one foot. After all, what purpose does a message serve if it is illegible?

Always prioritize clear text in your patch design. One effective approach is to keep the message concise and straightforward. By doing so, you ensure that the text is easily readable, enabling your patch to effectively communicate its intended message.

Patch Type

patches type image
Last but certainly not least, the patch type should be carefully considered for each design. For instance, intricate designs may not translate well onto embroidered patches. However, if you aim to create a vibrant design that pops, an embroidered patch would be a fantastic choice.

It is important to match the patch type with the design's characteristics to achieve the desired visual impact. By selecting the appropriate patch type, you can enhance the overall appeal and effectiveness of your design.

Final Words 

Designing the perfect patch is essential for its success. It is vital to ensure that your design ticks all the boxes of what constitutes a good patch design.

If you find yourself uncertain about how to create the ideal design, don't hesitate to seek guidance from our team of experts. We are here to assist you with your design needs and provide valuable insights to help you create a patch that truly stands out.
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Article written by Robin Brown
Robin Brown is part of the content team at Vivipins where he develops resources to help customers start and grow their own businesses.
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