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by | Jan 8, 2020 | business | 0 comments

Having a good enamel pins marketing strategy is important. After all, nobody will know how great they are unless you advertise. This article aims to show you how to reach everyone.

Your pins will surely be found on lapels, jackets, backpacks and more. You just have to be smart about your campaigns. This article will give you some ideas.

1.Make Use of Social Media

This one is a no-brainer. Even if you think social media has nothing to do with your enamel pins marketing strategy, think again.

First, begin by making sure your content is on point . Good content marketing can generate a whopping 300% more leads. This is in comparison to paid search.

Your content marketing should not be chiefly about selling. Instead, build your audience up. Provide value, such as a free giveaway, to your customer.

Take advantage of Facebook targeting, too. You can focus on so many demographics. You can focus on users’ employment, ages, and more. You can leave out audiences you do not wish to attract.

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2. Know About Search Engine Optimization

SEO is critical for your enamel pins marketing strategy. Making those enamel pins custom stand out is critical.

Competition is rife and SEO is good for most businesses. Bear in mind this does not bring leads right away.

Instead, you need to think it through in order to execute it effectively. But the benefits are really worth it. Check these out:

You will increase traffic
You will be more visible
You will appear as more credible to those interested

3. Make Some Video

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Videos are shooting up in popularity and it is no different for your enamel pins marketing strategy.

After all, in 2017 only about 60% of businesses were using videos for marketing. Now, in 2019, that number is over 85%.

It is recommended you jump on this bandwagon immediately. By 2022 it is estimated that over 80% of all net traffic will be videos.

You can make a few different videos. You can make an awareness raising video. This helps you reach as many people as possible.

An engagement-keeping video generates reactions and gets people sharing the content.

Meanwhile, an educational video teaches your customers something new.

4. Get Blogging

The benefits of blogging in terms of an enamel pins marketing strategy are numerous.

You can improve the SEO for your website.

You can bring in even more traffic to your site, all thanks to inbound links.

You can show off your brand as being the best choice in your company’s field.

After all, the Google algorithm focuses on the content of a website. Also, how often/frequently you post and update.

So, get blogging!

5. Make An Affiliate Program

This is an enamel pins marketing strategy that gives out incentives for both seller and buyer. This has grown over the years and continues to get more and more popular.

After all it is a very flexible method of advertising and has plenty of benefits you will love.

For starters, the entry fee is not hefty at all. All you have to do is make sure your website is working. Then you will purchase an affiliate solution.

Once this is done, you will not incur any other fees before the ads begin to pay off.

6. Get Into Email Marketing

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Email users will be a huge market for your enamel pins marketing strategy. After all, did you know that 3.7 billion people worldwide use email?

Everybody doing business uses it. You should too. 24 hours a day, you can reach clients with email marketing.

After all, in 2017 alone there were 269 billion emails sent each day. By the time we reach 2022, you can expect to see 333 billion emails a day.

Even though other forms of communication have come about, email is still very popular. The return on investment is strong, too. For every dollar spent, you can look forward to a return of over $30.

Plus, people really open these things, too. On average, over 80% of customers will open a welcome email. Use that welcome email to your advantage.

Put in some valuable info that will keep those customers coming-and tell them what you can do!

7.Set Up Your LinkedIn Profile

LinkedIn may not be the most widely used social media platform, but you should consider it.

After all, nearly half of US users take home pay in excess of $75K per year. You can get LinkedIn premium for a price. And marketers see it as a great place to get leads.

You can really execute a great enamel pins marketing strategy with LinkedIn. 43% of marketers noted they have found at least one client from the site.

And when it comes to B2B marketers, that number skyrockets to 80%. You can also use the platform to build your company’s profile, too. It’s great for content creators, too.

Content creators using LinkedIn Pulse can do so much. You can link to your website, show off videos and link to slideshows. It’s great for brand awareness.

The content on this site gets 9 billion impressions each and every week.


Which of these lapel pins marketing strategy will you be using in your campaign? Which do you think will be most effective? Leave a comment below and tell us.

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