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Image Source: review42.comMany of us are familiar with using search optimization features. You may be good at using specific keywords and search terms to get the most online hits. But what about voice searches? A hugely growing trend, people are using voice searches...

Image Source: smallbiztrends.comHumans are highly visual. More often than not, our decisions are influenced by our visual perception of something or someone. When it comes to marketing and branding, color offers the visual character for a company or product....

Image Source: animoto.comFirst launched in 2010, Instagram started as a humble image-sharing site for individuals to post their own pictures. But its popularity increased rapidly, and today Instagram is the sixth-most popular social media site in the world. In the...

Image Source: https://www.thegreatcourses.com/courses/understanding-nonverbal-communication.htmlNonverbal communication has been proven to be the main channel we use to exchange information. But how does this really work, and how can we control it better to improve...

Image Source: https://adespresso.com/blog/instagram-for-business-guide/With over 1 billion monthly users, Instagram is one of the leading social media platforms. Its popularity is increasing exponentially.  You, as a business owner, need to allocate some of your time...

Image Source: https://www.getseoinfo.com/how-to-boost-online-sales-through-referral-marketing/Referral marketing (more commonly known as 'word-of-mouth' marketing), is one of the oldest forms of marketing and is still effective even today. For a little more insight on...

Image Source: https://digitalmarketingphilippines.com/video-marketing-statistics-that-prove-you-need-it-in-your-business-infographic/It comes as no shock that so much video content is consumed every day in our world. An estimated 60% of downloaded data of the internet...

Image Source: https://www.disruptiveadvertising.com/ppc/ecommerce/2018-ecommerce-statistics/Online shopping is a convenient option for consumers. Faster delivery times and an increasing variety of goods are selling points for people to switch to purchasing items...

Image Source: https://www.icopify.com/blog/how-to-get-more-clicks-on-twitter-effective-tips-for-everyone/The world of twitter is home to a variety of people ranging from whiners to social media marketers. Tweeting comes almost naturally to most of us, but the...

Image Source: https://www.lyfemarketing.com/blog/social-media-sites-for-business/During the 1970s, Milton Friedman sustained that the social responsibility of a business is to increase its profit. This is because the shareholders of a company are often the main...